About the role

We’re looking for a Business Development Manager - Wine for our Food Services. You will be responsible for the development of the sales opportunities through the wine category with both existing and new customers. You must be passionate about wine and working with customers and our team to support developing the category.  

About Bestway

Bestway Group is a diversified multinational family-owned business with annualised turnover in excess of £4.5 billion.  Starting off as a chain of retail convenience stores, the Group has grown to become a diversified multinational business with interests across the wholesale, pharmacy, real estate, cement and banking sectors.  The Group is also the largest overseas investor in Pakistan. 

Owned by the Pervez, Choudrey and Sheikh families, Bestway Group was founded in 1976 by Sir Anwar Pervez OBE H Pk, who remains Chairman.  Serving over 12 million customers and employing over 28,000 individuals, the Group supports and serves communities through its operations across the UK, Pakistan and the Middle East.

Responsibilities:

• Identifying and targeting potential clients within the On-Trade sector, with a focus on high end pubs and restaurants – working with the territory sales team.
• Holding wine tastings and presentations to showcase our products and generate interest.
• Developing wine listings for Customers to support their business.
• Negotiating and closing sale deals, ensuring maximum profitability.
• Managing sales territory effectively, planning and organising sales activities.
• Providing excellent customer service and follow up support.
• Supporting the buying team on category development and identifying opportunities to bring new suppliers / producers into the range to meet customer demands and/or industry trends.
• Always ensuring compliant use of the CRM and that all relevant customer meetings are recorded correctly.
• Maintaining updates to the sales pipeline providing tangible updates on actions taken and opportunities identified and forecasts against sales targets.
• Working with the buying team to review the range to identify opportunities that will support growth and ensure that investment in range is optimised.
• Reviewing competitor activity and provide summaries of what they are doing, opportunities and threats to Bestway activity.
• Aligning with marketing to create the right collateral that supports communicating to customers/potential customers.
• Ability to translate customer requirements within Bestway that enable the development of propositions.
• Communicating Bestway propositions to the customer/market in a professional and effective manner that supports the strategy of growing the business.
• Supporting the business in deploying WSET training to the field team to increase the overall knowledge of wine in the business.

The Ideal Candidate:

• Comprehensive understanding and experience of the on-trade wholesale
• Experience of selling wine to the on-trade industry
• Passionate about wine
• Experienced sales / business development individual
• Commercially driven and results-orientated
• Experience of working with a CRM
• Continuous improvement mindset
• Puts the customer first across all activity
• Capability to drive the performance of themself and others
• Ideally holds the WSET Level 3 qualification

Benefits:

• Competitive salary
• Pension
• 21 days annual leave
• Life Assurance

We understand that no applicant ever ticks every box so please do consider applying should some or most of the above apply.  Bestway Group is an equal opportunity employer, and we value diversity and inclusion. We welcome people of different nationalities, backgrounds, experiences, abilities, and perspectives. We want strong, and diverse teams built from talented individuals with different backgrounds identities and experiences.

If this is of interest to you and you would like to learn more, please do get in touch, we are looking forward to hearing from you.